Last updated: April 2026
Hanksugi Tire Latvia ("we," "us," or "our") operates the website located at www.hanksugi.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or interact with our services. By using our website, you agree to the practices described in this policy.
1. Information We Collect
Information you provide directly: When you fill out a contact form, request a quote, use our dealer locator, or subscribe to updates, we may collect the following personal information:
- Full name
- Email address
- Phone number
- Company or business name
- Fleet size and tire requirements
- Mailing address or service location
- Any additional details you include in message fields
Information collected automatically: When you browse our website, we may automatically collect certain technical data, including:
- IP address
- Browser type and version
- Operating system
- Referring website or search engine
- Pages visited and time spent on each page
- Date and time of your visit
- Device type (desktop, tablet, or mobile)
- Cookie identifiers and similar tracking data
2. How We Use Your Information
We use the information we collect for the following purposes:
- Respond to your inquiries, quote requests, and customer service communications
- Connect you with authorized Hanksugi dealers in your area when you request dealer contact
- Process and fulfill wholesale or fleet order requests
- Improve our website functionality, content, and user experience
- Analyze website traffic patterns and usage trends
- Send periodic marketing communications about products, promotions, and industry updates
- Maintain the security and integrity of our website
- Comply with legal obligations and enforce our terms
If you receive marketing emails from us, you may opt out at any time by clicking the "unsubscribe" link included in each email or by contacting us directly at juan@hanksugi.com.
3. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device when you visit a website.
Types of cookies we use:
- Essential cookies: Required for basic website functionality such as navigation, language preferences, and form submissions. These cookies cannot be disabled without affecting site performance.
- Analytics cookies: Help us understand how visitors interact with our website by collecting anonymized usage data. We use this information to improve page content and site structure.
- Preference cookies: Remember your settings such as language selection and display preferences so you do not have to re-enter them on subsequent visits.
Managing cookies: You can control or delete cookies through your browser settings. Most browsers allow you to block all cookies, accept all cookies, or receive a notification before a cookie is stored. Please note that disabling essential cookies may limit certain website features. Refer to your browser's help documentation for instructions on managing cookie preferences.
4. Information Sharing and Disclosure
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information in the following limited circumstances:
- Authorized dealers: When you specifically request to be connected with a Hanksugi dealer through our dealer locator or contact forms, we share your contact details with the relevant dealer so they can respond to your inquiry.
- Service providers: We work with trusted third-party companies that assist us with website hosting, analytics, email delivery, and customer relationship management. These providers are contractually obligated to protect your data and may only use it to perform services on our behalf.
- Legal requirements: We may disclose your information if required to do so by law, regulation, legal process, or enforceable governmental request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
- Business transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you of any such change in ownership or use of your data.
5. Data Security
We take the protection of your personal information seriously. Our website uses SSL (Secure Sockets Layer) encryption to secure data transmitted between your browser and our servers. We implement reasonable administrative, technical, and physical safeguards designed to protect your information against unauthorized access, alteration, disclosure, or destruction.
However, no method of electronic transmission or storage is completely secure. While we strive to protect your personal information, we cannot guarantee its absolute security. We encourage you to use strong passwords and exercise caution when sharing personal data online.
6. Children's Privacy
Our website and services are designed for business professionals in the commercial trucking industry and are not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected data from a child under 13, we will take steps to delete that information promptly. If you believe a child has provided us with personal information, please contact us at juan@hanksugi.com.
7. Third-Party Links
Our website may contain links to third-party websites, including dealer websites, social media platforms, industry resources, and shipping or logistics providers. These external sites operate independently and have their own privacy policies and terms of use. We are not responsible for the privacy practices or content of any third-party websites. We encourage you to review the privacy policy of every site you visit after leaving our website.
8. Your Rights
Depending on your location, you may have certain rights regarding the personal information we hold about you. These rights may include:
- Access: You may request a copy of the personal information we have collected about you.
- Correction: You may ask us to correct or update any inaccurate or incomplete personal information.
- Deletion: You may request that we delete your personal information, subject to certain legal exceptions.
- Opt-out: You may opt out of receiving marketing communications from us at any time.
To exercise any of these rights, please contact us at juan@hanksugi.com. We will respond to your request within a reasonable timeframe and in accordance with applicable law.
9. California Privacy Rights (CCPA)
If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with specific rights regarding your personal information:
- Right to know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the sources from which we collected it, our business purpose for collecting it, and the categories of third parties with whom we have shared it.
- Right to delete: You have the right to request the deletion of personal information we have collected from you, subject to certain exceptions provided by law.
- Right to opt out of sale: Hanksugi Tire Latvia does not sell personal information to third parties. As such, there is no need to opt out of the sale of your data.
- Right to non-discrimination: We will not discriminate against you for exercising any of your CCPA rights. We will not deny you services, charge different prices, or provide a different quality of service because you exercised your privacy rights.
To submit a CCPA request, please email us at juan@hanksugi.com or call us at
